Made To Stick
$9.77
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Made To Stick
$9.77
Your Polymath Field Guide will transform you with the essential principles from Made to Stick by Chip Heath and Dan Heath.
Your guide includes:
- Text Summary (docx + ePub)
- Infographic Visual Summary (pdf)
- Audio file (mp3)
Good ideas are worthless if nobody remembers them. Made to Stick reveals why certain messages survive while others disappear, using simplicity, surprise, concreteness, credibility, emotion, and story to make ideas memorable. You’ll learn how to communicate in ways people understand, remember, and repeat.