{"product_id":"digital-product-20","title":"Made To Stick","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eYour Polymath Field Guide will transform you with the essential principles from \u003cem\u003eMade to Stick by Chip Heath and Dan Heath\u003c\/em\u003e.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eYour guide includes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eText Summary (docx + ePub)\u003c\/li\u003e\n\u003cli\u003eInfographic Visual Summary (pdf)\u003c\/li\u003e\n\u003cli\u003eAudio file (mp3)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGood ideas are worthless if nobody remembers them. \u003cem\u003eMade to Stick\u003c\/em\u003e reveals why certain messages survive while others disappear, using simplicity, surprise, concreteness, credibility, emotion, and story to make ideas memorable. You’ll learn how to communicate in ways people understand, remember, and repeat.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":54042553778360,"sku":null,"price":9.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9555\/5000\/files\/Made_To_Stick.png?v=1788627227","url":"https:\/\/polymathguides.com\/products\/digital-product-20","provider":"Polymath Guides","version":"1.0","type":"link"}